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David |
- new to bigsight
- Director of Emerging Media and Client Strategy at 360i
- New York, New York
David Berkowitz is Director of Emerging Media and Client Strategy for 360i, the search-centric marketing agency. He helps 360i’s leading brands in media and entertainment, retail, and other verticals leverage marketing opportunities at the nexus of search engine marketing and social media. Additionally, every Tuesday, he pens the Search Insider column for MediaPost, with over 125 articles published to date.
Prior to 360i, he served as director of marketing for Viewpoint’s rich media advertising group Unicast and search engine marketing firm iCrossing. Previously, with research firm eMarketer, he interviewed 175 executives, authors, and analysts on the cutting edge of technology and business. His writing has also appeared in Ad Age, DM News, MarketingProfs, iMedia Connection, and other publications.
Mr. Berkowitz has spoken at the Consumer Electronics Show, the Magazine Publishers of America, The Wall Street Transcript’s gaming conference, Frost and Sullivan’s Internet Marketing Symposium, Digital Hollywood’s Games and Mobile Forum, and eComXpo. He has also served as a programming chair for MediaPost’s Search Insider Summits and OMMA events, while presenting at those events as well.
Mr. Berkowitz has also blogged extensively, launching MarketersStudio.com, an Ad Age Power 150 media and marketing blog. He has contributed to MarketingVox, nowEurope, AdTechBlog, ReverseDirectMarketing.com and Rich Media Today.
He’s been spotted and heard on the airwaves (CBS, NBC, CNBC, Canada’s ROB TV, Bloomberg Radio, CNET Radio, Reuters TV) in print (CNN.com, Reuters, Associated Press, DM News, Ad Age, Adweek, BtoB), and online (MediaPost, iMedia, ClickZ) commenting on internet, advertising, media, and technology trends. He’s also a contributing author to the book The Age of Conversation, and an Editorial Advisory Board Member for Napco’s EM C magazine.
He graduated from the State University of New York at Binghamton. He then served on the Alumni Association Board of Directors and chaired the Metro New York Steering Committee. He lives on Manhattan’s Upper East Side.
He’s just getting warmed up.
